Masanobu Hiraoka’s music video for Max Cooper – “On Being”
A single line become a thousand forms.
Case Study
Communications & PR Strategy // Media Relations
We brought Max Cooper’s “On Being” music video animation to the creative press.
As part of our ongoing representation, We secured coverage and support across Its Nice That, Design Boom and Colossal to elevate his artistic voice beyond music connected his work with audiences who see sound as visual thinking. This aligned him with designers, animators and thinkers who value innovation in form and concept.
Max’s collaboration with Tokyo-based director and animator Masanobu Hiraoka it was these features signaled his practice not only to music fans but to the wider visual and creative community placing him in conversations that matter to makers.
Having worked with international artists including Battles, Flying Lotus, Red Hot Chili Peppers and Justice, both in Japan and abroad Masanobu has made a name for himself with his fluid and striking animation style that coils together even the more complex sounds and emotions.